Volume 3 - Issue 2 (July - September 2024)

The role of strategic business leadership in driving product marketing success: Insights from emerging markets

Edith Ebele Agu, Uloma Stella Nwabekee, Tochukwu Ignatius Ijomah, Oluwatosin Yetunde Abdul-Azeez

Article DOI: 10.56355/ijfrst.2024.3.2.0044

DOI url: https://doi.org/10.56355/ijfrst.2024.3.2.0044

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The evolution of environmental responsibility in corporate governance: Case studies and lessons learned

Tochukwu Ignatius Ijomah, Uloma Stella Nwabekee, Edith Ebele Agu, Oluwatosin Yetunde Abdul-Azeez

Article DOI: 10.56355/ijfrst.2024.3.2.0045

DOI url: https://doi.org/10.56355/ijfrst.2024.3.2.0045

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Strategic approaches to sustainability in multinational corporations: A comprehensive review

Oluwatosin Yetunde Abdul-Azeez, Uloma Stella Nwabekee, Edith Ebele Agu, Tochukwu Ignatius Ijomah

Article DOI: 10.56355/ijfrst.2024.3.2.0046

DOI url: https://doi.org/10.56355/ijfrst.2024.3.2.0046

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Digital transformation in marketing strategies: The role of data analytics and CRM tools

Uloma Stella Nwabekee, Oluwatosin Yetunde Abdul-Azeez, Edith Ebele Agu, Tochukwu Ignatius Ijomah

Article DOI: 10.56355/ijfrst.2024.3.2.0047

DOI url: https://doi.org/10.56355/ijfrst.2024.3.2.0047

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Challenges and opportunities in implementing circular economy models in FMCG Industries

Uloma Stella Nwabekee, Oluwatosin Yetunde Abdul-Azeez, Edith Ebele Agu, Tochukwu Ignatius Ijomah

Article DOI: 10.56355/ijfrst.2024.3.2.0048

DOI url: https://doi.org/10.56355/ijfrst.2024.3.2.0048

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